BVLGARI HOLIDAY SEASON 2025 TOGETHER WE CELEBRATE


Bvlgari lights up the season with joy, artistry, and heartfelt connections, illuminating the holidays with iconic designs and craftsmanship.

This Holiday Season, Bvlgari invites the world to embrace the joy of authentic connections: under a Roman starry night, the Maison’s creations shine as luminous symbols of shared celebration.

Inspired by the Eternal City’s magic, Bvlgari opens a suspended universe of light, movement, and genuine excitement. An enchanted sky alive with wonder brings families, friends, and loved ones together in a warm embrace of laughter, artistry, and Italian glamour. Each creation captures the brilliance of a treasured moment, becoming a timeless gift that radiates emotion with every glance. The glow and spirit of these joyful celebrations are channeled by a constellation of talents — Zita d’Hauteville, Kit Price, Jihoon Kim, Mike Quyen and Jasmine Tookes — coming together under the lens of photographer and director duo Bruno+Nico.

The timeless allure and versatile charm of Bvlgari jewelry takes center stage with a vibrant selection that spans from newly introduced creations to most beloved classics. From the Maison’s signature yellow gold to essential interpretations and designs enriched with gemstones and diamonds, Serpenti, Divas’ Dream, B.zero1, Bvlgari Tubogas, Bvlgari Bvlgari and Bvlgari Cabochon collections intertwine, inviting to be stacked, layered and combined in ever-new expressions of style.

Moments of joy and celebration find their perfect rhythm in Bvlgari’s most iconic watch creations. From the flexible coils of Serpenti Tubogas and the supple embrace of Serpenti Seduttori to the contemporary elegance of Bvlgari Bvlgari and the sporty-chic Bvlgari Aluminium, every timepiece resonates with a unique aesthetic language. The architectural Octo Roma and the groundbreaking ultra-thin Octo Finissimo complete the selection, standing as bold expressions of Italian design and Swiss watchmaking expertise.

In the world of accessories, the season is celebrated through the Fireworks theme, presented in two dazzling variations. In Fireworks Crystal, the Serpenti Forever Top Handle and Day-to-Night bag is illuminated with 8,348 and 9,581 crystals in nine colors and three sizes, framing the iconic snakehead closure. Fireworks Embroidery is a high-craft creation. The Serpentine Duette small tote in golden calf leather, hand-embroidered with crystals, beads, and sequins, stands as a stunning example of couture artistry. A tribute to Roman boldness and artisanal excellence. The art of gifting extends into the olfactory universe with the Maison’s signature fragrance collections for men and women, presented in festive gold boxes bearing the Bvlgari logo. From the timeless olfactory icons Eau Parfumée Thé Vert and Thé Blanc, to the harmonious refinement of Pour Homme, and the radiant brilliance of Omnia Crystalline, each fragrance infuses the season with emotion. As an exclusive novelty, the Allegra Countdown Calendar transforms the holidays into a journey that continues beyond Christmas Day. Beginning on December 25, it reveals seven exquisite surprises, prolonging the spirit of giving all the way into the New Year.

Bvlgari Hotels & Resorts embraces the festive season with refined elegance, offering exclusive experiences and bespoke packages in a magical atmosphere of sparkling lights and sophisticated decorations. Guests can indulge in the culinary artistry of Michelin-starred Chef Niko Romito, who has created special menus inspired by Italian tradition, including his signature Panettone. This delicacy is also available at La Casetta, the enchanting Christmas Hut welcoming visitors at the entrances of the Hotels.

The spirit of celebration, the joy of meaningful connections and the enchantment of the season also come to life through a dedicated digital experience, available in selected Bvlgari boutiques worldwide starting in November. Here, visitors are invited to take part in the Maison’s festive rituals, discovering its art of celebration through immersive gestures: wrapping the perfect gift, enjoying a curated playlist and personalizing their own selfie in the radiant mood of the season.

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